Tools and services

Usage and Storage Limits

Your plan includes two separate monthly allowances, shown as two meters in the top bar: usage (your AI activity) and storage (your saved images). Click either meter to see the details, including when your usage resets.

Usage

AI features count toward your monthly usage — generating images, editing images, and running analyses (Brand Analysis and Trending Moments). Styles, references, saving, and downloading don't use anything extra; it's the AI work itself that counts.

What happens when you hit your limit

When you reach 100% of your monthly usage, AI generation is paused until your usage resets. Your reset date is shown in the usage meter. You have two options:

  • Wait — your full allowance comes back at the reset.
  • Upgrade — move to a plan with higher limits. See Manage Your Subscription.

Storage

Every image in your Library counts toward your plan's storage. Storage doesn't reset monthly — it frees up when you delete images you no longer need.

If you're over your storage limit (for example, after a downgrade), your existing files are kept, but uploads are paused until you delete enough images to get back under the limit.

Tip: The two meters are independent — deleting images frees storage but doesn't restore usage, and the monthly usage reset doesn't change your storage.

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